Originally published on Thu July 18, 2013 10:43 am
If you want people to slim down, why not reward them with gold? That's the tack being taken in Dubai, United Arab Emirates.
Alarmed at ballooning waistlines in a region where fast food is common and comfortable outdoor exercise is not, the local government is offering to give citizens a gram of gold for each kilogram lost by Aug. 16, according to news reports.
That's about $41 for a little over two pounds of pudge, based on today's market rate.