business

Agenda 360 and Vision 2015 are getting ready to roll out programs designed at increasing diversity in Cincinnati's business community.

Marketing a product or service internationally takes careful planning and research, and adjusting your sales message to appeal to your target country’s local culture, language and buying habits.

Serving a Diverse Market

Sep 25, 2013
DIGGS

Cincinnati is a city of immigrants, and people from other countries continue to make Cincinnati their home. But to increase our region’s diversity, and help grow our economy, local companies must be prepared to meet the needs of individuals, even those fluent in English, who are more comfortable doing business in their native language.

Cincinnati BrandHUB

Sep 4, 2013

Cincinnati is a city of marketers, home of Proctor & Gamble, Kroger, DunnhumbyUSA, and dozens of advertising, design, data analysis and branding companies. The Cincinnati USA Regional Chamber’s BrandHUB works to strengthen and grow our place in the marketing industry. Nicole Ball, director of Cincinnati BrandHUB, and Empower Group CEO Jim Price  discuss the Chamber’s effort.

Cincinnati Chamber USA

Established in 2003, the Minority Business Accelerator (MBA) is the economic development initiative of the Cincinnati USA Regional Chamber. We talk about the MBA’s mission and accomplishments in helping local minority firms with Crystal German, vice president of the Minority Business Accelerator and Economic Inclusion for the Chamber.

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