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One Man Attempts The Seven Summits Challenge To Help Keep Cincinnati Beautiful

Keep Cincinnati Beautiful is a nonprofit organization that decreases litter and blight in the city, promotes sustainability, and cultivates community pride through education and beautification. A local public relations firm is working with Keep Cincinnati Beautiful to raise awareness of its efforts to keep our city looking good. They came up with The Seven Summits Challenge, one man'?s attempt to conquer the seven hills of Cincinnati, all in one day, collecting trash along the way. Dangerous? Probably not. Clever? Without a doubt.

Joining us in the studio to discuss the work of Keep Cincinnati Beautiful are Executive Director Linda Holterhoff and Development & Communications Director Denise Brodsky. And joining us by phone as he climbs the summits of Cincinnati, Steve Kissing, managing partner and chief creative officer at Wordsworth Communications.